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Part 1 book "Green logistics - Improving the environmental sustainability of logistics" includes content: Environmental sustainability, assessing the external impacts of freight transport; carbon auditing of companies, supply chains and products; Evaluating and internalizing the environmental costs of logistics; green logistics, sustainable development and corporate social responsibility.
249 p umt 23/03/2024 17 0
Từ khóa: reen logistics, Improving the environmental sustainability, Environmental sustainability, Corporate social responsibility, Green logistics, Sustainable development
Ebook "Principles of marketing" includes the following main contents: Marketing in a changing world; Marketing and society; social responsibility and marketing ethics; Strategic marketing planning;... We invite you to take a look at the content.
1036 p umt 21/06/2023 30 0
Từ khóa: Principles of marketing, Marketing in a changing world, Marketing and society, Social responsibility, Marketing ethics, Strategic marketing planning
Ebook Changing the Channel: 12 easy ways to make millions for your business - Part 1
The main contents of "Ebook Changing the Channel: 12 easy ways to make millions for your business - Part 2" include all of the following: Introduction: Shopping for homes shopping for homes Chapter 1: Marketing in the twenty-first century; Chapter 2: “DRM” “DRM” and “MCM”; Chapter 3: Direct-response online marketing; Chapter 4: Social media; Chapter 5: Search engine marketing; Chapter 6: Teleconferences; Chapter 7: Direct mail;...
149 p umt 13/06/2023 10 0
Từ khóa: Ebook Changing the Channel, Changing the Channel, Online marketing, Social media, Direct-response online marketing, Search engine marketing
Supply management (8th edition): Part 2
Part 2 book "supply management" has contents: total cost of ownership, price and cost analysis, methods of compensation, contract formation and legal issues, contract and relationship management, ethics and social responsibilities, production and inventory control,...and other contents.
306 p umt 12/06/2023 11 0
Từ khóa: Supply management, Cost analysis, Methods of compensation, Contract formation, Inventory control, Social responsibilities, Relationship management
Ebook Strategic management: A competitive advantage approach (Sixteenth edition) - Part 2
Ebook Strategic management: A competitive advantage approach (Sixteenth edition) - Part 2 presents the following content: Strategy review, evaluation, and control; business ethics, social responsibility, and environmental sustainability, global and international issues,...
387 p umt 13/12/2022 12 0
Từ khóa: Strategic management, International issues, Strategy review, Business ethics, Social responsibility, Environmental sustainability
Ebook Marketing (10th edition): Part 1
Part 2 book "Marketing" presents the following content: An overview of marketing; strategic planning for competitive advantage, ethics and social responsibility, the marketing environment, developing a global vision, consumer decision making; business marketing, segmenting and targeting markets,...and other contents.
404 p umt 13/12/2022 120 0
Từ khóa: Strategic planning, Competitive advantage, Social responsibility, The marketing environment, Consumer decision making, Business marketing, Targeting markets
Ebook Contemporary marketing (15th edition): Part 1
Part 1 book "Contemporary marketing" has contents: Strategic planning in contemporary marketing; the marketing environment, ethics, and social responsibility; consumer behavior; business to business (b2b) marketing, global marketing,...and other contents.
448 p umt 13/12/2022 20 0
Từ khóa: Contemporary marketing, The marketing environment, Social responsibility, Consumer behavior, Global marketing, Service strategies
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