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Ebook Marketing (10th edition): Part 1

Part 2 book "Marketing" presents the following content: An overview of marketing; strategic planning for competitive advantage, ethics and social responsibility, the marketing environment, developing a global vision, consumer decision making; business marketing, segmenting and targeting markets,...and other contents.

Từ khóa: Strategic planning, Competitive advantvs/tage, Social responsibility, The marketing environment, Consumer decision making, Business marketing, Targeting markets

404 p tvs_umt 13/12/2022 119 0

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