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Ebook Global marketing (Sixth edition) - Svend Hollensen
Ebook "Global marketing (Sixth edition)" relects the trend of irms selling and distributing products and services in many countries around the world. It is associated with governments reducing trade and investment barriers, irms manufacturing in multiple countries and foreign irms increasingly competing in domestic markets.
839 p umt 22/08/2023 56 0
Từ khóa: Global marketing, Global marketing (Sixth edition), Svend Hollensen, The global marketing plan, Global experiential marketing, The virtual value chain, The transaction cost analysis model
Ebook Logistics transportation systems
Ebook "Logistics transportation systems" compiles multiple topics on transportation logistics systems from both qualitative and quantitative perspectives, providing detailed examples of real-world logistics workflows. It explores the key concepts and problem-solving techniques required by researchers and logistics professionals to effectively manage the continued expansion of logistics transportation systems, which is expected to reach an...
444 p umt 21/06/2023 23 0
Từ khóa: Logistics transportation systems, Overview of transportation logistics, Cost analysis of transportation system, Transportation infrastructure and equipment, Transportation rules and regulations, Intermodal transportation
Supply management (8th edition): Part 2
Part 2 book "supply management" has contents: total cost of ownership, price and cost analysis, methods of compensation, contract formation and legal issues, contract and relationship management, ethics and social responsibilities, production and inventory control,...and other contents.
306 p umt 12/06/2023 11 0
Từ khóa: Supply management, Cost analysis, Methods of compensation, Contract formation, Inventory control, Social responsibilities, Relationship management
Ebook Cost management: Accouting & control - Part 2
Ebook Cost management: Accouting & control - Part 1 presents the following content: strategic cost management, quality and environmental cost management, productivity measurement and control, lean accounting, pricing and profitability analysis, capital investment, cost volume-proit analysis,...and other contents.
458 p umt 12/12/2022 21 0
Từ khóa: Cost management, Strategic cost management, Environmental cost management, Productivity measurement, Profitability analysis, Capital investment, Cost volume-proit analysis
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