- Bạn vui lòng tham khảo Thỏa Thuận Sử Dụng của Thư Viện Số
Tài liệu Thư viện số
Danh mục TaiLieu.VN
Ebook The marketing book: Part 2
Ebook The marketing book: Part 1 includes the following chapters: Chapter 11 managing the marketing mix; chapter 12 new product development; chapter 13 pricing; chapter 14 selling and sales management; chapter 15 brand building; chapter 16 the integration of marketing communications; chapter 17 promotion; chapter 18 sales promotion; chapter 19 integrating customer relationship management and supply chain management; chapter 20 controlling...
552 p umt 02/03/2023 17 0
Từ khóa: The marketing book, Ebook The marketing book, Postmodern marketing, Managing the marketing mix, Sales management, Sales promotion
Ebook Marketing (10th edition): Part 2
Part 2 book "Marketing" presents the following content: marketing channels, supply chain management, promotional planning for competitive advantage; advertising and public relations; sales promotion and personal selling; pricing concepts, setting the right price, consumer relationship management.
337 p umt 13/12/2022 18 0
Từ khóa: Marketing channels, Supply chain management, Promotional planning, Public relations, Sales promotion, Personal selling, Pricing concepts, Setting the right price
Ebook Contemporary marketing (15th edition): Part 2
Part 2 book "Contemporary marketing" has contents: Marketing channels and supply chain management; retailers, wholesalers, and direct marketers; integrated marketing communications; advertising and public relations; personal selling and sales promotion,...and other contents.
358 p umt 13/12/2022 12 0
Từ khóa: Contemporary marketing, Supply chain management, Direct marketers, Integrated marketing communications, Public relations, Personal selling, Sales promotion
Ebook Marketing: An Introduction (Thirteenth edition): Part 2
Ebook Marketing: An Introduction (Thirteenth edition): Part 2 presents the following content: Retailing and wholesaling, personal selling and sales promotion, direct, online, social media, and mobile marketing, the global marketplace,... and other contents. Invite you to refer.
383 p umt 12/12/2022 7 0
Từ khóa: Marketing an introduction, Mobile marketing, The global marketplace, Social media, Sales promotion, Sustainable marketing
Đăng nhập
Bộ sưu tập nổi bật