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Ebook International marketing (Fourth edition): Part 2
Ebook International marketing (Fourth edition): Part 2 includes contents: Product decisions for international markets, marketing industrial products and business services, international distribution and retailing, pricing for international markets, international promotion and advertising... and other contents.
389 p umt 21/02/2024 11 0
Từ khóa: Ebook International marketing, International marketing, International markets, Marketing industrial products, Business services, International distribution, International promotion
Ebook International economic: Theory & policy (11/e): Part 1
Ebook International economic: Theory & policy (11/e): Part 1 presents the following content: Specific factors and income distribution, external economies of scale and the international location of production, the instruments of trade policy, the political economy of trade policy, trade policy in developing countries,… and other contents.
378 p umt 13/12/2022 118 0
Từ khóa: International economics, Income distribution, Trade policy, Developing countries, The political economy, Exchange rates
Ebook International marketing (4/E): Part 2
Part 2 book “International marketing” has contents: Product strategies - branding and packaging decisions, channels of distribution, physical distribution and documentation, sources of financing and international money markets, currencies and foreign exchange,… and other contents.
323 p umt 13/12/2022 32 0
Từ khóa: International marketing, Product strategies, Physical distribution, International money markets, Currencies and foreign exchange, Pricing strategies
Ebook International marketing (4/E): Part 2 - Pervez N. Ghauri, Philip Cateora
Ebook International marketing (4/E): Part 2 presents the following content: Product decisions for international markets, marketing industrial products and business services, international distribution and retailing, pricing for international markets, international promotion and advertising...
389 p umt 12/12/2022 38 0
Từ khóa: International marketing, International markets, Marketing industrial products, Business services, International distribution, International promotion
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