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Ebook Strategic marketing management: Part 2
Ebook Strategic marketing management: Part 2 includes contents: Chapter 9 marketing implementation; chapter 10 product management and development; chapter 11 the management of services and not-for-profit marketing; chapter 12 branding and brand management; chapter 13 the promotional mix; chapter 14 pricing and distribution; chapter 15 direct marketing; chapter 16 the application of strategic marketing to various business contexts; chapter 17...
258 p umt 26/01/2024 5 0
Từ khóa: Ebook Strategic marketing management, Strategic marketing management, Strategic marketing, Product management, Not-for-profit marketing, Direct marketing
Ebook Changing the Channel: 12 easy ways to make millions for your business - Part 2
The main contents of "Ebook Changing the Channel: 12 easy ways to make millions for your business - Part 2" include all of the following: Chapter 9: Direct-response television; Chapter 10: Direct-response radio; Chapter 11: Telemarketing; Chapter 12: Joint ventures; Chapter 13: Event marketing; Chapter 14: Public relations; Chapter 15: The incredible power of a multi-channel campaign; Conclusion: Smoking at smoking at Joe’s; Appendix:...
155 p umt 13/06/2023 12 0
Từ khóa: Ebook Changing the Channel, Changing the Channel, Direct-response television, Direct-response radio, Event marketing, Public relations
Ebook Changing the Channel: 12 easy ways to make millions for your business - Part 1
The main contents of "Ebook Changing the Channel: 12 easy ways to make millions for your business - Part 2" include all of the following: Introduction: Shopping for homes shopping for homes Chapter 1: Marketing in the twenty-first century; Chapter 2: “DRM” “DRM” and “MCM”; Chapter 3: Direct-response online marketing; Chapter 4: Social media; Chapter 5: Search engine marketing; Chapter 6: Teleconferences; Chapter 7: Direct mail;...
149 p umt 13/06/2023 11 0
Từ khóa: Ebook Changing the Channel, Changing the Channel, Online marketing, Social media, Direct-response online marketing, Search engine marketing
Ebook Contemporary marketing (15th edition): Part 2
Part 2 book "Contemporary marketing" has contents: Marketing channels and supply chain management; retailers, wholesalers, and direct marketers; integrated marketing communications; advertising and public relations; personal selling and sales promotion,...and other contents.
358 p umt 13/12/2022 13 0
Từ khóa: Contemporary marketing, Supply chain management, Direct marketers, Integrated marketing communications, Public relations, Personal selling, Sales promotion
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