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Ebook Global marketing (Fourth edition): Part 2
Ebook Global marketing (Fourth edition): Part 2 includes contents: Global product strategies, pricing for international and global markets, managing global distribution channels, global promotion strategies, managing global advertising, organizing for global marketing,... and other contents.
270 p umt 21/02/2024 15 0
Từ khóa: Ebook Global marketing, Global marketing, Global product strategies, Global markets, Managing global distribution channels, Managing global advertising, Organizing for global marketing
Ebook International marketing (15/E): Part 2
Continued part 1, part 2 of the document International marketing has contents: Global marketing management - planning and organization, products and services for consumers, products and services for businesses, international marketing channels, integrated marketing communications and international advertising,... and other contents.
293 p umt 13/06/2023 12 0
Từ khóa: International marketing, Global marketing management, International marketing channels, Integrated marketing communications, International advertising
Ebook Global marketing (4/E): Part 2 - Kate Gillespie
Ebook Global marketing (4/E): Part 2 presents the following content: Global product strategies, pricing for international and global markets, managing global distribution channels, global promotion strategies, managing global advertising, organizing for global marketing,... and other contents.
270 p umt 12/12/2022 41 0
Từ khóa: Global marketing, Global product strategies, Global markets, Managing global distribution channels, Managing global advertising, Organizing for global marketing
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