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Ebook Global marketing (9th ed): Part 1
Ebook Global marketing (9th ed): Part 1 includes contents: Introduction to global marketing, the global economic environment, the global trade environment, social and cultural environments, global information systems and market research, importing, exporting, and sourcing,... and other contents.
316 p umt 23/03/2024 9 0
Từ khóa: The global economic environment, The global trade environment, Global marketing, Cultural environments, Market research, Information systems
Ebook Global marketing (Fourth edition): Part 1
Ebook Global marketing (Fourth edition): Part 1 includes contents: Introduction to global marketing, the global economy, cultural and social forces, political and regulatory climate, global markets, global competitors, global marketing research,... and other conetnts.
307 p umt 21/02/2024 14 0
Từ khóa: Ebook Global marketing, Global marketing, The global economy, Social forces, Regulatory climate, Global markets, Global competitors, Global marketing research
Ebook Global marketing (5/E): Part 1
(BQ) Part 1 book “Global marketing” has contents: Global marketing in the firm, initiation of internationalization, internationalization theories, global marketing research, the political and economic environment, the sociocultural environment, the international market selection process,… and other contents.
353 p umt 13/06/2023 16 0
Từ khóa: Global marketing, Internationalization theories, Global marketing research, the political and economic environment, The sociocultural environment
Ebook Global marketing (9/E): Part 1
(BQ) Part 1 book "Global marketing" has contents: Introduction to global marketing, the global economic environment, the global trade environment, social and cultural environments, global information systems and market research, importing, exporting, and sourcing,... and other contents.
316 p umt 13/06/2023 8 0
Từ khóa: The global economic environment, The global trade environment, Global marketing, Cultural environments, Market research, Information systems
Ebook Global marketing (4/E): Part 1 - Kate Gillespie
Ebook Global marketing (4/E): Part 2 presents the following content: Introduction to global marketing, the global economy, cultural and social forces, political and regulatory climate, global markets, global competitors, global marketing research,... and other conetnts.
307 p umt 12/12/2022 25 0
Từ khóa: Global marketing, The global economy, Social forces, Regulatory climate, Global markets, Global competitors, Global marketing research
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