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Ebook International business: The challenges of globalization (Eighth edition - Global edition) - Part 2 includes contents: International financial markets, international monetary system, international strategy and organization, analyzing international opportunities, selecting and managing entry modes,... and other contents.
211 p umt 20/04/2024 8 0
Từ khóa: Ebook International business, International business, International financial markets, International monetary system, International strategy, Managing entry modes
Utilizing automation marketing in new digital marketing strategy for Vietnamese enterprises
This research would provide the big picture about what digital marketing and automation marketing, are and then go to detail the value and methodology to apply the techniques successfully. The research includes data from recent studies from several organizations who have reliable resources and reputation in implementing automation technologies. It also presents some forecast and fundamental founding from marketing experts all over the world....
11 p umt 21/02/2024 6 0
Từ khóa: Business management in the context of globalisation, Utilizing automation marketing, Digital marketing strategy, Vietnamese enterprises, Automation marketing framework, Digital transformation
Ebook "Corporate governance and contingency theory: A structural equation modeling approach and accounting risk implications" analyzes the determinants and effectiveness of corporate governance in an integrated model drawing on contingency theory and employing structural equation modeling (SEM). Business competition as an environmental factor and strategy as an organizational factor are important determinants of corporate governance, while...
188 p umt 26/01/2024 12 0
Từ khóa: Corporate governance and contingency theory, Corporate governance, Contingency theory, Structural equation modeling, Accounting risk implications, Business strategy, Earnings quality
Ebook Supply chain management: Best practices (Second edition): Part 2
Continued part 1, part 2 of ebook "Supply chain management: Best practices" provides readers with contents including: supply chain strategies; supply chain essentials and nonessentials; collaboration extending the enterprise; security seeking shelter from supply chain storms; the supply chain profession; continuous improvement;...
137 p umt 22/11/2023 19 0
Từ khóa: Supply chain management, Business logistics, Supply chain strategies, Supply Chain essentials, Customs-trade partnership, Securing the supply chain, Proactive replenishment, Eco-friendly strategies
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