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Ebook Dictionary of Marketing (Third edition) - A. Ivanovic MBA, P.H. Collin

Dictionary of Marketing (Third edition) provides the user with a comprehensive vocabulary of terms used in marketing. It covers such aspects of the subject as market research, advertising, promotional aids and selling techniques. The main words are explained in simple English, and, where appropriate, examples are given to show how the words are used in context. Quotations are also given from various magazines and journals, which give an idea of how the terms are used in real life.

Từ khóa: Ebook Dictionary of Marketing, Dictionary of Marketing, Từ điển Marketing, Tiếng Anh ngành Marketing, Thuật ngữ chuyên ngành, Từ điển chuyên ngành Marketing

305 p tvs_umt 09/12/2022 26 0

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